Customer Retention and Reactivation Specialist

Roma, Roma, Italy
Full Time
Account Management
Mid Level

About Translated

Translated is a leading company in AI-enabled translation services. We are on a mission to allow everyone to understand and be understood in their own language.

Our success stems from a unique blend of the world’s #1 adaptive neural machine translation technology (IDC MarketScape 2022), the largest network of vetted, native-speaking professional translators, and top-ranked AI-enabled text, audio, and video translation tools (Gartner, 2022).

By leveraging a seamless symbiosis of artificial intelligence and human creativity, we design custom localization projects that were previously unthinkable, helping more than 280,000 clients grow their businesses worldwide.

Job opportunity: Customer Retention and Reactivation

We are seeking a dynamic Account Manager with a proven track record in sales and/or marketing, specialized in customer retention and reactivation strategies. This role is key in managing Translated's global customer retention and reactivation programs to amplify net active users and enhance customer lifetime value. The ideal candidate is passionate about leveraging innovative CRM tactics to drive sales, adept at solving problems, spotting improvement opportunities, and thrives in a fast-paced international setting.

What you will do

  • Develop and implement creative approaches to convert and engage inactive users, conducting extensive campaign analysis to identify continuous improvement opportunities.
  • Craft and execute a user segmentation strategy to develop efficient retention actions across multiple channels.
  • Collaborate closely with Marketing, Sales and Branding teams to ensure the successful launch of reactivation and retention programs.
  • Initiate and validate hypotheses on churn triggers through field research, historical data analysis, and conducting experiments.
  • Gain a comprehensive understanding of our business, industry, customer pain points, competition, and the broader environment.

Qualifications Required

  • Minimum 3 years of experience in sales, retention and/or lifecycle marketing, with a strong emphasis on churn management and reactivation campaigns.
  • Fluent in English; proficiency in additional languages is a plus.
  • Exceptional communication skills and the ability to work effectively across teams and projects.
  • Deep understanding of retention and reactivation metrics (churn, reactivation, engagement), with experience in developing email marketing A/B/n testing plans.
  • Proficient in Microsoft Excel or Google Sheets.
  • Knowledge of SEO and other online marketing disciplines is preferred but not essential.
  • A customer-obsessed, proactive mindset, capable of strategic thinking and detailed execution.
  • Ability to work as a team player and meet individual performance goals and KPIs.

Headquarter (Rome - Italy)

Translated is hosted at Pi Campus, a working environment immersed in nature where 5 luxury villas have been converted into functional offices to foster talent growth. Pi Campus is also a venture firm created by Translated to reinvest part of its profits into promising AI startups.

Benefits and Perks

  • Gym
  • Swimming Pool
  • Kickboxing
  • Water aerobics 
  • Fitness 
  • Pilates
  • Table Tennis and Football table
  • Kitchen and snacks
  • Bonuses and incentives for employees who quit smoking, ride a bicycle to work, or adopt a child.

Learn more about our company: https://translated.com/work-at-translated-onboarding

Diversity statement

At Translated, we proudly embrace and celebrate each individual's unique qualities to our team, regardless of race, sexual orientation, gender identity, or any other differences. We recognize that these diverse perspectives empower us to overcome challenges, foster innovation, and drive excellence. As an inclusive and equal-opportunity employer, we are committed to cultivating an environment where everyone feels welcome, valued, and supported to achieve their full potential.

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